The new name of Doncaster Rovers' stadium is...

Doncaster Rovers will play at the Eco-Power Stadium after the new title sponsor of their home was confirmed.
Doncaster Rovers' home will be known as the Eco-Power Stadium from December 27. Photo by George Wood/Getty ImagesDoncaster Rovers' home will be known as the Eco-Power Stadium from December 27. Photo by George Wood/Getty Images
Doncaster Rovers' home will be known as the Eco-Power Stadium from December 27. Photo by George Wood/Getty Images

The Doncaster-based waste management and recycling firm have agreed a four-year term to claim the naming rights of the stadium in what is the biggest commercial deal in Rovers’ history.

The stadium at Lakeside has been known as the Keepmoat Stadium for 15 years but that agreement came to an end following Saturday’s win over Shrewsbury Town.

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Rovers will play their first game in their newly-named stadium on December 27 when they host Sunderland.

Club Doncaster chief commercial officer Jon Warburton and Eco-Power's Louis CaldersClub Doncaster chief commercial officer Jon Warburton and Eco-Power's Louis Calders
Club Doncaster chief commercial officer Jon Warburton and Eco-Power's Louis Calders

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