Sheffield in the top 5 luckiest UK cities

Despite the saying the luck of the Irish, people living in Sheffield win more often than those from Northern Ireland.

Monday, 9th May 2016, 5:04 pm
Updated Monday, 9th May 2016, 5:10 pm
Lucky four leaf clover

In fact, Sheffield is one of the luckiest cities in the UK with almost 94% of people winning prizes in their lifetime, a quarter of which have notched up more than ten prizes.

Sheffield was found to be the fifth luckiest city in the UK; a much luckier result than those living in Belfast, which polled as the fifth unluckiest city.

Those in Sheffield are almost twice as likely as their fellow Yorkshire residents in Leeds to top the podium in the good fortune stakes, according to a study of winning habits from

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Whilst Sheffield is considered one of the luckiest cities in the UK, Manchester on the other hand is the unluckiest, with an eighth of people having never won a prize in their lifetime.

Celebrating a win is also key for residents of Sheffield, who are more likely to celebrate winning with a bigger celebration and feel happier for longer; one fifth remain excited for up to a week. In comparison, only 4% of Geordies maintain their excitement for this period of time, the majority of whom stay happy for just one or two days.

The prize value is also a key driver for people in Sheffield entering a competition. Whilst 65% do find prize value to be important, over a third (35%) aren’t in fact bothered about the prize value, the experience of winning is of more value to them. In comparison to residents in Manchester, where 75% are more driven to enter a competition based on the value of the prize.

Celebration styles across the UK also vary, with people in Sheffield the most likely to tell their family the news straight away (47%). Across the country in Brighton, it takes longer to sink in they’ve won but when they’re certain they’ve won they celebrate with their friends and family and on social media (53%). spokesperson Caroline Webb comments:

“It’s clear we all enjoy the excitement of winning, and on the whole, we are a lucky nation who have all experienced a win at some point in our life. As the saying goes, you’ve got to be in it to win it!

“It’s great to see that winning makes people living in the Steel City stay in a good mood for up to a week after the win.”

Psychologist Donna Dawson, says:

“The feeling of luck usually comes down to individual attitude. When someone who considers themselves ‘lucky’ loses, they often blame external circumstances and are more optimistic about their next chance.

“People who believe they’re ‘unlucky’ tend to blame themselves, take their failure to heart and believe fate is against them. Feeling such negative emotions can prevent them from entering future competitions and thus affecting how often and how big they win.

Luckiest Cities

1 Plymouth

2 Norwich

3 Nottingham

4 Edinburgh

5 Sheffield

6 Leeds

7 Glasgow

8 Southampton

9 Birmingham

10 Newcastle

Unluckiest Cities

1 Manchester

2 Cardiff

3 Brighton

4 Bristol

5 Belfast

6 London

7 Liverpool

The survey commissioned by celebrates their current Money Madness promotion, which features free games, as well as a £1 million weekend at the end of May and an incredible £12 million of prize money up for grabs at during May.

To attend a Mecca Club you do need to be aged 18 years or over and be a customer of Mecca Bingo. Joining is free of charge and you can sign-up or at the club.