Using the bus in January is cheaper now after First South Yorkshire introduced a new ’10-trip’ ticket together with a fares campaign designed to help attract new customers.
The 10-trip ticket is available on the First Bus mobile ticket App for £18 - saving customers money on the price of single trips.
And up to January 31 customers will be able to take 12 trips for the price of 10.
The mTicket App is available for free via the App Store and Google Play.
Kevin Belfield, Managing Director of First South Yorkshire, said: “This year we’ve seen strong growth in on-line and mobile sales and the new ’10-trip’ ticket will help customers save money on single journeys too.
“We’re working hard to further improve bus services in partnership across South Yorkshire and attract even more passengers including twenty-two new low emission buses in 2016.
“I’m really pleased we’re introducing a fares promotion in January - I’m sure it will be welcomed by existing passengers and help attract new customers. We’re launching the promotion at the perfect time as people form their New Year’s resolutions.”