Paul Dickov believes Rovers can win every game this season and wants his players to think the same.
Rovers have shown incredible confidence levels so far this season to take games to Championship powerhouses Wigan and Blackburn.
And Dickov insists that confidence stems from belief as well as being given freedom in attack.
“The players are beginning to take massive belief,” Dickov told the Star.
“I believe in them. I believe we’re going to win every game – stupidly, naively or whatever it is.
“I want the boys to be that way as well, genuinely, and when they get the ball to express themselves and play because we’ve got some top quality players.
“They know I want them to go out and play with freedom.
“The hardest part, which I keep coming back to, is working hard without the ball, being disciplined in the way you do that and having the right attitude.
“When you win the ball and you working hard to win it back it gives you license to play with that freedom, keep the ball and pass it.
“It’s getting it into the boys that there’s nothing to be scared of in this league.
“But they need to know if they’re not at it then they’ll get found out very quickly.”
While he pledges belief to his players, Dickov knows he must guard against overconfidence following the strong performance at promotion favourites Wigan.
The Rovers boss insists they have set a standard they must maintain against every side in the Championship, starting tomorrow at Charlton.
Dickov said: “The players have set their own standard, they’ve shown they don’t need me to set them for them.
“What’s important now is that they don’t fall below those standards.
“Charlton are a good team and this is a very unforgiving decision.
“Drop below your standards and you’re in trouble.
“We’ll be on at them to give the same level of performance. I don’t think we need to be but I’ll be doing it just in case.”
Dickov says Richie Wellens has shown no ill affects after he suffered a dead leg at Wigan and should be fine for the trip to Charlton, along with Rob Jones and Chris Brown.