AN aquatic business which recently established a partnership has now increased its sales team.
New Era and Red Sea Aquatics UK have appointed Richard Tarleton as technical sales representative. The 28-year-old is currently targeting the UK’s west region where he is strengthening relationships with established retail customers and focusing on attracting new ones by promoting the varied product ranges.
Thorne-based New Era is an international fish food specialist which now works with Red Sea Aquatics UK, an international reef product expert.
Sales manager Tom Noble said: “Adding Richard to the team means that our UK retail customers are now all being served by a team of extremely knowledgeable, enthusiastic and well-respected aquarists.”
Richard, who previously worked in sales with the Coca Cola Corporation, commented: “I appreciate this exciting opportunity to combine business with pleasure in my day job. The industry has made me feel very welcome and I look forward to applying my fishkeeping knowledge to the benefit of all New Era and Red Sea customers now and in the future.”