Up and coming US band LANY are set to support songstress Ellie Goulding when she arrives at Sheffield Arena next weekend.
The three piece band from Nashville will also join British soul and dance star John Newman on the bill.
The band's track ILYSB has had over five million streams on Spotify and singer Sam Smith and DJ Zane Lowe are both fans of the band who played 75 shows last year.
Born in a Nashville bedroom, LANY (pronounced LAY-NEE) are comprised of Paul, Les and Jake.
And the trio that started as a group of friends looking to combine their unique skills to “see what happens,” are now finding themselves on the frontier of the digital tidal wave after creating their first Soundcloud page.
Conglomerates like H&M, Hollister Co. and most recently Starbucks are also playing various LANY songs on their in-store playlists across America from, aptly, LA to NY in over 13,000 stores.
Masochists in love with an underwritten theme of hopeless romance, LANY frontman Paul opens on debut cuts like “Walk Away,” “youarefire” and “ILYSB,” with vocals that are glacial while engaging, and draw you into their heartbreak manifesto; and a vibe reminiscent of the 80s on tracks like “Made In Hollywood” and “4EVER!” LANY makes it clear that lethal good looks and vocal prowess are not mutually exclusive, and even guys with all of the above get their hearts broken.
Soon after the release of their first single, LANY was invited to perform a stripped down acoustic version of their hit “ILYSB” exclusively for Gen-Y’s social obsession of choice, Snapchat, circulated to the worldwide database on their wildly-popular "Under the Ghost" channel. As it was so well received Snapchat decided to re-air that same video just months later.
Since their initial experiment to get feedback on what was just an idea a few months ago, LANY has released 6 tracks and 1 EP to their dedicated and rapidly growing fanbase. Often Utilizing the success trends within the millennial landscape, LANY has zeroed in on a gap in the music business that aches for a sound like theirs.