Follow the trend for full-fat luxe - or its more informal cousin ‘shabby chic’ - and conjure an elegant, understated neutral palette, including pale grey, embellished with decorative details from vases to mirrors.
“Our palatial look takes inspiration from an elegant French townhouse style, with a soft colour palette emphasising the clean look,” says Joanna Branson, print designer at Sainsbury’s.
“We’ve featured greys and dusty pinks and, to give it a modern twist, added touches of glass, or a delicate linear floral print for a vintage look.”
DECOR TIP: Sensual textures will ramp up the comfort, so add fur rugs, velvets and silks, and bring sparkle and light with vintage mirrors, candlesticks and hurricane lamps. House of Fraser’s Casa Couture collection has pieces made for this look.
GET THE LOOK: The glamorous Palatial collection from by Sainsbury’s features many of the decadent touches needed for this style, and they’re available in its stores over the next few months. My favourites are a Mirrored Effect Occasional Table, £40, and Sketch Bouquet Printed Bedlinen, £25 for a double duvet set. Accessorise with a crystal style Valencia Pendant Lamp Shade, £22, and matching Lamp Stand, £28, plus a Mercury Effect Vase, £10, or Glass Pillar Candle Holder, £14 (www.sainsburyshome.co.uk). Debenhams’ silver and grey Embroidered Deco Cushion, £35, available in October, is another stylish buy (www.debenhams.com).
WILD & WILDER
Designers continue to be inspired by the great outdoors and there’s a choice of interpretations this season - woodland, or the exotic jungle look.
“We’ve chosen a look, Enchanted Forest, which conjures both a dark and mysterious forest with deep green tones as well as a magical woodland with fanciful creatures,” says Julie Varma, senior design and buying director for George Home.
“Nature’s still ruling in interiors, ranging from botanical prints and countryside charm, through to more of a walk on the wild side, with leopard prints and a safari focus.”
DECOR TIP: If a pastoral scene - quirky or otherwise - is too tame, prowl through a selection of wild animal designs and print wallpaper at House of Hackney. Their Wild Card Butterscotch (leopard print) wallpaper, £85 a roll, is striking (www.houseofhackney.com). Graham & Green’s rug range includes a Black and White Cow Skin Rug, £265 (www.grahamandgreen.co.uk).